The YouTube movie below from Google explains the concept:
We used an early unit five years ago to capture panoramas around London, the system is easy to set up, basically the camera is mounted via a suction cup to the roof of a car and the data saved via a small form PC.
Pictured below is the car used to capture the images for Google:
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While the Immersive system is indeed impressive it does suffer from problems due to cameras going out of alignment and changing lighting levels between each of the 11 views. As such although it allows the rapid capture of cities - all you need to do is drive each route - the quality sometimes leaves a lot to be desired when compared with the more traditional panoramic techniques.
The image below highlights these issues:
Perhaps of more interest to the panoramic community as a whole is the ability to link in your own views using the recently released KML 2.2 beta specifications. This includes the ability to tile images, perhaps allowing fully immersive, high resolution panoramas in both Google Earth and Google Maps.
You can view the Street View direct from here.
Check out a big list of interesting findings here:
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